Commercial printers offer a range of different print processes suitable for different types of jobs. Each process has advantages and disadvantages over the each other.  Litho printing is also known as offset printing where it takes an inked image and then transfers it to a rubber blanket from a plate. The lithographic process is performed [...]

Digital printing refers to methods of printing from a digital based image directly to a variety of media. It usually refers to professional printing where small run jobs from desktop publishing and other digital sources are printed using large format and/or high volume laser or inkjet printers. Digital printing has a higher cost per page [...]

Maintaining a steady stream of customers is an essential part of staying in business. If all companies were working with unlimited finances, there would be more room for testing out marketing strategies. However, the reality is that no matter how big they are, businesses need to carefully pick and choose which techniques to use, as [...]